Foundations series
Prove the Problem
Investors want evidence that customers will pay, not that they say they like the idea. This guide covers customer discovery that produces that evidence.
Included with every Future Founders and Founders Ticket, along with the whole library (117 guides, worth £2,925, 12 months' access).
Inside this guide
- The difference between interest and real demand
- Interview methods that avoid leading questions
- Pre-orders, letters of intent and pilots as proof
Who it's for
Founders at the idea stage who need evidence that customers will pay.
Format
PDF guide · yours to keep · instant access after purchase
A general guide, not legal or financial advice. Seek independent advice for your situation. Library Terms apply.
